Tag Archives: London

T’s THOUGHTS: Lessons Learned From Life Abroad

Some days you may not love it right away… and that’s okay. Remember this for days when your new, home away from home starts to slip away and back home comes calling. It’s not all fun, fun, fun — so you’ll absolutely need to… Continue reading

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Ephraim Yeboah!

Based out of London, Ephraim Yeboah is a fashion house that offers stylish sweatshirts and tees for you and him. For their latest collection “Tree Life” the band teamed up with up and coming British photographer Ester Keate. We love… Continue reading

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Soraya Sone (The LUXE Group)

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It was last year that we first heard of Soraya Sone’s work and we immediately knew we wanted to feature her here. An ambitious young woman whose past experience includes a stint at one of London’s top catering and event production houses, Soraya is now back in Cameroon where she’s taking the event planning scene by storm. Weddings, private and corporate events Soraya and her team at the LUXE Group do it all, with an extra je-ne-sais-quoi!

Our conversation went like this…

Tell us a little about yourself, who is Soraya Sone?
Who am I? good question. I never get to answer this. I love events and the world of entertaining. I believe I was born to do what I am doing now. Design beautiful events. The Events and the Food & Drink industry have been my unparalleled passion for years and my love for this sector has pushed me to turn, what started as a personal interest, into my own business in my home country, Cameroon. I believe I am a good leader and team builder and these are two qualities I pride myself on as they are the backbone of our industry. My never-ending interest in how the industry develops, constantly motivates and inspires me.

Growing up what did you want to be?
I knew I wanted to wear fashionable suits à la Donatella Versace. So I guess I’ve always dreamt of being a boss!

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How was the idea of The LUXE Group born?
After working for one of the best event Agencies in London, Urban Caprice, I developed a passion for beautiful events and one day I thought why not? Let me take a chance and start something.

What are for you the 3 key ingredients for a successful event?
Planning- be meticulous, execution with finesse and professionalism and finally create moments that your clients will never be able to forget.

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How would you define your personal style? What’s your philosophy or motto?
My personal style is modern and edgy, tough meets glamorous and my signature, burgundy lipstick which I adore. My design philosophy? Elegant, efficient and sophisticated. My life philosophy, “work as though you were working for the Lord and not for human beings” that way I know I’m always striving to give the best of myself.

Who and what inspire you?
I love beautiful things, from interiors to art installations, food styling to pop culture. Before I start a project, I spend a lot of time searching for inspiration on Pinterest. I think it really sums up everything for me. It’s my little black book. But above all, walk with your eyes and your heart open and you will see inspiration in everything.

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What’s next for you?
Take over Africa! Ha! More growth for the LUXE brand of course, stay tuned to what we do next.

Last but not least, what’s playing on your ITunes these days?
Hello World by Kid Ink

Soraya and The LUXE Group elsewhere
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Belvoir

The other night I invited some friends over for a movie night and one of the guests brought the most exquisite drink. As soon as she stepped in the door, the bottle immediately caught my eye; a tall glass bottle… Continue reading

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Happy 2015!

As we reflect back on this year, we are grateful for so many exciting moments: from Tam’s cruise that took her from London and beyond, to Sam’s crazy adventures in the Big Apple; 2014 was certainly a good year for… Continue reading

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Pop.See.Cul

I first met Pia in design class and bonded with Pelin over the struggles and perks of our stared astrology sign. When these two talented besties decided to launch their fashion line, an iconic brand was formed. Pop.See.Cul (pronounced Popsicle),… Continue reading

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Four Things… Be My Valentine Edition

We are both ardent defenders of Valentine’s Day. What could be better than an entire day dedicated to celebrating L-O-V-E. Here are some V-Day, Every Day related links to kick off the weekend. Enjoy!         + Send cute,… Continue reading

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Nur-E Farhana Rahman (Knotty Gal)

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We are truly fond of Knotty Gal! Launched last Spring by mother-daughter duo Nur-E Gulshan Rahman and Nur-E Farhana Rahman, this sustainable line of hand-made accessories aims at promoting education amongst young girls in Bangladesh. We recently had a little chat with co-founder Nur-E Farhana Rahman and it went a little something like this…

Tell us a little about yourself, who is Nur-E Farhana Rahman?
I’m the co-founder of Knotty Gal, an accessories business that benefits education for girls in Bangladesh! I was raised by New Jersey, schooled by Washington, DC, and inspired by Bangladesh, but I keep coming back to my true love, New York! In my past life, I was a government contractor and then a consultant, but I left that all behind to follow my dream and start Knotty Gal!

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What is the concept behind your brand Knotty Gal?
Less than a year ago, my mother and I founded Knotty Gal, which produces knotted, handmade necklaces, bracelets, and earrings. My mother and I design the pieces, and she makes them all by hand! We donate a portion of all proceeds to benefit the Bhandari Girls’ School in Bogra, Bangladesh, which my great-grandfather founded back in the 1960’s. The school is located in an impoverished area, and the administration doesn’t want to turn anyone way because of inability to pay, so the student body has swollen to over 1,000 girls! There simply aren’t adequate resources to properly accommodate everyone, so my mother and I decided to start Knotty Gal and help raise funds, and the rest is history!

Growing up, what did you want to be?
When I was younger, I thought for sure I would grow up to become a fashion designer! I had notepads filled with sketches of all my “designs”, and I would fiddle around on my mother’s sewing machine. I still remember I made this awful denim skirt one time, and I thought it was just the coolest thing ever! As I got older, though, I got more interested in international development, so instead of going to FIT or Parsons like I had always thought I would, I decided to go to Georgetown and be in DC instead. Very different path, but it was an incredible one and ultimately, it was that combination of creative desire and passion for international development that lead me to Knotty Gal!

How would you define your personal style? What’s your philosophy or motto?
My personal style is more simple and classic, but always with an unexpected and fun twist. I think that’s why I love accessories so much, especially ours, because they are- in my eyes- all statement pieces. To me, it’s so much fun to wear something like a classic LBD and then pair with a bold necklace, maybe in a bright color, to make what is chic and sophisticated also very modern and fun. That’s just what works for me. At the end of the day, though, fashion always has been and always will be about having fun, and that’s my personal philosophy. If you like it and it makes you feel good, and you’re having fun in it, then wear it!

What / who inspires you?
Wow, that’s a difficult one to answer! For me, inspiration comes in all forms, but when it comes to personal inspiration, I’d have to say the two defining forces in my life would have to be my mother and sister. To me, they are the epitome of strength, and they’ve taught me so much. It is because of them that I am who I am today! As per creative inspiration, that comes undoubtedly from my travels. I’ve been so blessed to be able to see some incredible places, and food, culture, colors, prints, and people all inspire me. Whether it’s Petra or Port-Au-Prince, there’s something I always take away from each place I visit!

What are your biggest accomplishments or proudest moments?
Prior to launching Knotty Gal, I started an online fundraising campaign to raise money for a new computer lab for the Bhandari Girls’ School in Bangladesh. We raised $2500, which was enough to buy ten brand new desktop computers. That was huge for me because it showed that you don’t need tens of thousands of dollars to be able to make a difference, and that a small amount can go a long way. I’ll never forget the feeling of surpassing our target or the feeling of hearing that for many of the girls, it was the first time they had ever even laid eyes on a computer. It was a pivotal moment because it just further fueled my desire to launch something like Knotty Gal.

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What’s playing on your IPod these days?
Oh, it’s a random mix! Recently I’ve been listening to Lorde’s “Pure Heroine”, Drake’s “Nothing Was the Same”, and Justin Timberlake’s “20/20 Experience- Pt. II.” My brother took me to see Pearl Jam recently, so I’ve also been listening to the whole “Ten” album on repeat!

What was the last book you read?
I’m actually reading Lean In: Women, Work, and the Will to Lead right now! I am definitely late to the game on starting it, but I think Sheryl Sandberg is basically Super Woman, and I’ve read about a million different reviews of the book, so I’m excited to finish it. Next up on the list, though, is something a little bit more lighthearted- definitely Mindy Kaling’s “Is Everyone Hanging out Without Me?” I love Mindy!

What’s next for you and Knotty Gal?
The dream has always been to build something that can make a positive, lasting impact for women and girls. To me, that means not just giving money like we do now by donating a portion of all proceeds, but also creating opportunities for communities to help themselves. My mother currently makes all of our pieces by hand, but the dream is to be able to employ local women artisans in Bangladesh and not just provide them with jobs, but also with leadership training, financial literacy, etc. The ultimate goal is to empower women and girls in a sustainable way that engages the local community and transforms lives for the better. That’s the next step for us!

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Nike and Liberty: Back at it again!

Behold sneakerhead , Nike has once again teamed up with Liberty! This time for a SneakerBoot collection featuring one of Liberty London’s signature print: Bourton. Shop the various pieces here.

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Little Miss X, The Tee

For those of you following us here, there and there, you’ve already heard the news! Until April 7th,  you can buy a limited edition t-shirt featuring the most stylish girl in town aka Little Miss X on MisterDressUp.com. The tee… Continue reading

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It’s spreading

The infectious Yayoi Kusama pattern has reached feverish heights and invaded its way into a concept space at Selfridges for a collaboration with Louis Vuitton. A word of caution, the 84-year-old Japanese artist’s repeated patterns, dots and vibrant hues are… Continue reading

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So Fine

If you’ve never heard of Tatty Devine, trust us, it is a cult brand to know. Their witty and offbeat, perspex jewellery, handmade in England, is one-of-a-kind. Dreamers and doers, Rosie Wolfenden and Harriet Vine, have been designing and making… Continue reading

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Lernz: Tiny Tutorials

Animade, a London based animation studio, produced this sweet shorts that give viewers insight into the do’s and don’t of animating — from walk cycles to gestures and wind movement. View them all here.

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