Selly Raby Kane


A few weeks ago, we wrote about Srk a refreshing brand from Senegal and to start the year on a high note we sat down with Selly Raby Kane, the talented lady behind the brand.

Tell us a little about yourself, who is Selly Raby Kane?

I am a Senegalese fashion designer. I’ve been designing clothes for four years, and I now live in Dakar. I’m a graduate from Mod’Spe Paris and I love creating fun, easy, cartoonish-like and colourful pieces.

What is the concept behind your brand Seraka by Srk ?

Well Seraka is a way to be elegant, cool and stand-out by mixing textiles and styles. It’s like an invitation to explore genres beyond trends and to be able to offer an alternative perspective of fashion. As I like to say, fashion should be cool and fun; that is the definition of the clothes I like to wear and, consciously or not, of those that I design.

Growing up, what did you want to be?

I first wanted to be a designer, and then a journalist – I was a teen reporter for Plan International; then I wanted to be a lawyer. I came back to fashion when I realized that the first route I had taken was the one I really wanted to follow.

 Who are some of your major influences?

I would say men and women of my family. And in terms of designers, Manish Arora would be the first name right off the top of my head, then Jeremy Scott , Junya Watanabe as well as many others.

 What / who inspires you?

Music, Dakar’s art scene, people I meet, my friends…
Inspiration is kind of mystic. In my case it comes from a feeling, a mood, a person and from there a sequence of ideas that will lead to a garment. It can be compared to a butterfly effect, a smile could give birth to the most beautiful piece, the most successful one in a collection.

What’s playing on your IPod these days?

Well I’m a unconditional fan of A Tribe Called Quest, so definitely a lot of it. I’ve also been listening to Across The Imaginary Divide by Bela Fleck & Marcus Roberts which is probably the most beautiful fusion project I’ve ever heard,  some Australian rock through a band named Tame Impala, Deerhunter, Daara J… Honestly I listen to music from everywhere, every type of band. I just love beautiful things and experimental projects.

What’s next for you?

The Srk concept store opening  and my next fashion show in Dakar,  and a private sale in New York in the Spring. I’m also working on an srk e-shop.

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